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Coffee Consumption in the World and in Romania

30 January 2019

A lor of people can’t imagine starting the (working) day without their coffee. In fact, with very few exceptions, pretty much everybody loves coffee. An obvious proof is the wide array of coffee shops in any city. However, for those who seek proof in cold facts and numbers, we researched a bit of information about […]

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The Youth Monitor and SMARK Research study of „tendencies regarding activities, preferences and consumption” among young people in Romania in 2013/2014 compared to 2014/2015

4 June 2015

We’ve already stated on different occasions that information about consumer behavior is extremely valuable. Unfortunately, there aren’t a lot of (thorough) researches in this area, so every time we find data from trustworthy sources we insist on publishing it here as well, in order to help our friends in the HORECA field. So we’re adding […]

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Generation Y and alcoholic beverages consumption

28 May 2015

One of the key aspects behind a successful business is knowing and understanding your target. And each audience category is quite different from the other and since it’s quite a waste of money to try to learn by trial and error, we should take advantage of every study released on the market that helps us […]

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